SoapboxPR Product Showcase Day: Amie [19/04/12]

Founder of Amie Skincare, Fiona Parkhouse was inspired by her quest to find an effective & affordable skincare range for her own daughter. 

Fiona says: "I wanted something that would respect her child-perfect skin but deal with the changes that puberty was starting to bring, such as increase oiliness and breakouts". She added: "I didn't want her using harsh, aggressive chemicals or medicated products. I wanted a natural range that would be gentle yet affective, appealing and affordable".

Fiona spent 2 years talking with teenagers & women to ask them what they wanted from a new skincare range. 

They have been involved through every stage of the development of Amie, every product has been "teen tested"

"...Amie - meaning 'female friend' 
in French is the result..."

Amie pride themselves in their bespoke formulas that use high-quality natural plant & botanical ingredients (organic wherever possible) with none of the following...

NO parabens
NO mineral oils
NO petrochemicals
NO sodium laureth sulphate or sodium lauryl sulphate
NO ingredients of Genetically Modified Origin
NO animal testing
NO animal ingredients
All products are suitable for vegetarians and vegans

The Amie Skincare range are beautifully packaged, contain only natural ingredients & they smell gorgeous... It was a pleasure to meet Fiona & Amie are a range which I'm really pleased to have discovered.

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